Historical Hockey Memorabilia Auction Winter 2019
This lot is closed for bidding. Bidding ended on 2/26/2019
In 1972 founders of a company named Hockey Diversified Inc. envisioned that each puck shot into the net to produce an official goal scored in an NHL hockey game would develop a degree of intrinsic collector value for hockey fans everywhere. The founders took this idea to the NHL and procured the rights to all such NHL pucks during regular season and playoff games for a period of five years. Pucks shot into the net for a goal were collected by the referees, given to the time keepers to label and then shipped to Hockey Diversified to further label with scoring details. The pucks were then marketed to the public by Hockey Diversified Inc. Unfortunately this idea was ahead of its time and pucks sold poorly. The program lasted only two seasons, 1972-73 and 1973-74. Hockey Diversified Inc. dissolved shortly thereafter. Classic Auctions is honored to have been chosen by an original founder of Hockey Diversified to sell, at upcoming auctions, residual, unsold pucks from that “NHL Registered Goal Puck” collection.
Each puck originally distributed by Hockey Diversified could be obtained by mail with the buyer’s choice of team and possibly player. A label was affixed to each puck listing the scorer, team and date, along with a code that divulged which team-goal said puck accounted for. This particular puck was used by HOFer Frank Mahovlich to score the Montreal Canadiens 143rd goal of the season vs the Bruins, at Boston Garden, on Jan 12th 1974. Assisted by his brother Pete and fellow HOFer Guy Lafleur, it was Mahovlich’s 13th goal of the season, and 515th of his impressive 533 career goals. Scored early in the third at even strength, The Big M would add a second goal along with a pair of assists for a four-point night, with the Habs crushing the Bruins in Beantown, 7-3. The Bruins rubberized logo and Goal Puck Program label both remain fairly clean, with just light overall wear to the puck itself.
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