Historical Hockey Memorabilia Auction Spring 2019
This lot is closed for bidding. Bidding ended on 6/18/2019
In 1972 founders of a company named Hockey Diversified Inc. envisioned that each puck shot into the net to produce an official goal scored in an NHL hockey game would develop a degree of intrinsic collector value for hockey fans everywhere. The founders took this idea to the NHL and procured the rights to all such NHL pucks during regular season and playoff games for a period of five years. Pucks shot into the net for a goal were collected by the referees, given to the time keepers to label and then shipped to Hockey Diversified to further label with scoring details. The pucks were then marketed to the public by Hockey Diversified Inc. Unfortunately this idea was ahead of its time and pucks sold poorly. The program lasted only two seasons, 1972-73 and 1973-74. Hockey Diversified Inc. dissolved shortly thereafter. Classic Auctions is honored to have been chosen by an original founder of Hockey Diversified to sell, at upcoming auctions, residual, unsold pucks from that “NHL Registered Goal Puck” collection.
Each puck originally distributed by Hockey Diversified could be obtained by mail with the buyer’s choice of team and possibly player. A label was affixed to each puck listing the scorer, team and date, along with a code that divulged which team-goal said puck accounted for. This particular puck was used by right-winger Phil Roberto to score the St Louis Blues 112th goal of the season vs Toronto at Maple Leafs Gardens, on January 12, 1974. Assisted by Floyd Thomson and Wayne Merrick, it was the Niagara Falls native’s 1st goal of the season, and 50th of his 75 career goals. The final goal of the first period, the marker put the Blues to within one, with the Leafs adding additional goals for a 4-2 loss for the Blues on the road. The Maple Leafs rubberized logo remains clean, with just a faint blemish to the Goal Puck Program label, along with just a few small edge slices.
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