Historical Hockey and Sports Memorabilia Auction Fall 2022
This lot is closed for bidding. Bidding ended on 9/20/2022
In 1972 founders of a company named Hockey Diversified Inc. envisioned that each puck shot into the net to produce an official goal scored in an NHL hockey game would develop a degree of intrinsic collector value for hockey fans everywhere. The founders took this idea to the NHL and procured the rights to all such NHL pucks during regular season and playoff games for a period of five years. Pucks shot into the net for a goal were collected by the referees, given to the time keepers to label and then shipped to Hockey Diversified to further label with scoring details. The pucks were then marketed to the public by Hockey Diversified Inc. Unfortunately, this idea was ahead of its time and pucks sold poorly. The program lasted only two seasons, 1972-73 and 1973-74. Hockey Diversified Inc. dissolved shortly thereafter. Each puck originally distributed by Hockey Diversified could be obtained by mail with the buyer’s choice of team and possibly player. A label was affixed to each puck listing the scorer, team and date, along with a code that divulged which team-goal said puck accounted for.
This particular puck was used by young phenom Darryl Sittler of the Toronto Maple Leafs to score goal number four of the season and the 29th of his career in a 3-1 loss at home against the Detroit Red Wings. The goal would come at 11:23 of the third period, was assisted by Denis Dupere, and has the distinction of being the Maple Leafs 16th goal of the 1972-73 season. A Viceroy V2 slug, the puck displays well with light wear/residues exhibited around the rubberized Leafs crest on the obverse. The Goal Puck Program label is showing light surface wear.
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