Historical Hockey Memorabilia Auction Fall 2019
This lot is closed for bidding. Bidding ended on 11/5/2019
In 1972 founders of a company named Hockey Diversified Inc. envisioned that each puck shot into the net to produce an official goal scored in an NHL hockey game would develop a degree of intrinsic collector value for hockey fans everywhere. The founders took this idea to the NHL and procured the rights to all such NHL pucks during regular season and playoff games for a period of five years. Pucks shot into the net for a goal were collected by the referees, given to the time keepers to label and then shipped to Hockey Diversified to further label with scoring details. The pucks were then marketed to the public by Hockey Diversified Inc. Unfortunately this idea was ahead of its time and pucks sold poorly. The program lasted only two seasons, 1972-73 and 1973-74. Hockey Diversified Inc. dissolved shortly thereafter. Classic Auctions is honored to have been chosen by an original founder of Hockey Diversified to sell, at upcoming auctions, residual, unsold pucks from that “NHL Registered Goal Puck” collection.
Each puck originally distributed by Hockey Diversified could be obtained by mail with the buyer’s choice of team and possibly player. A label was affixed to each puck listing the scorer, team and date, along with a code that divulged which team-goal said puck accounted for. This particular puck was used by Ron Ellis to score the Toronto Maple Leafs’ 7th playoff goal of the season, in Game 4 of the first round of the Stanley Cup playoffs vs the Boston Bruins, at MLG, on April 14, 1974. Assisted by Paul Henderson and HOFer Dave Keon, it was the Lindsay native’s 2nd goal of the playoffs, and 11th of his 18 career playoff goals. Tying the score late in the first, the goal would be one of only two scored by Toronto, with the Bruins taking the contest 4-3, and the series, four straight. The rubberized Leafs logo and Goal Puck Program label both remain clean, with just very light wear to the puck itself.
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