Historical Hockey Memorabilia Auction Winter 2017
This lot is closed for bidding. Bidding ended on 3/8/2017
In 1972 founders of a company named Hockey Diversified Inc. envisioned that each puck shot into the net to produce an official goal scored in an NHL hockey game would develop a degree of intrinsic collector value for hockey fans everywhere. The founders took this idea to the NHL and procured the rights to all such NHL pucks during regular season and playoff games for a period of five years. Pucks shot into the net for a goal were collected by the referees, given to the time keepers to label and then shipped to Hockey Diversified to further label with scoring details. The pucks were then marketed to the public by Hockey Diversified Inc. Unfortunately this idea was ahead of its time and pucks sold poorly. The program lasted only two seasons, 1972-1973 and 1973-74. Hockey Diversified Inc. dissolved shortly thereafter. Classic Auctions is honored to have been chosen by an original founder of Hockey Diversified to sell, at upcoming auctions, residual, unsold pucks from that “NHL Registered Goal Puck” collection.
Each puck originally distributed by Hockey Diversified could be obtained by mail with the buyer’s choice of team and possibly player. A label was affixed to each puck listing the scorer, team and date, along with a code that divulged which team-goal said puck accounted for. This particular puck was used by Serge Bernier to score the Los Angeles Kings 220th goal of the season vs Detroit at the LA Forum, on March 24th 1973. Assisted by both Gilles Marotte and HOFer Harry Howell, it was the Quebec native’s 20th of the season, and 66th of his 78 career goals. Scored on the power play at 17:42 of the second, Bernier would add three assists for a four-point night and a Los Angeles victory, outscoring the Red Wings and Marcel Dionne 5-3. Regarding condition, the rubberized Kings logo is encroached upon by a large groove that’s been dug into the puck, while the Goal Puck Program label remains fairly clean with some light discolouration at the center. There are also a few additional slices/grooves to the puck.
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