Historical Hockey and Sports Memorabilia Auction November 2023
This lot is closed for bidding. Bidding ended on 11/28/2023
Known to collectors for the hockey pictures issued by the company for a number of decades, the St Lawrence Starch Co and their Bee Hive corn syrup products were extremely popular in Canadian households throughout the mid-century. The first we have ever seen or offered here at Classic, we offer a Bee Hive hockey themed store display standee sign. At approx 19" x 34", a Bee Hive can is in full hockey gear, with the tag line of "There's Energy in" within the top section. The colours remain quite bright, with some discolouration and staining to the rare piece along with small areas of paper loss. The easel on the reverse is intact. Set in a plexiglass holder for easy storage or display, the display sign presents wonderfully overall. Accompanying, there is also roughly 80 Bee Hive labels (each is folded, with moderate wear to the group), along with 11 additional labels, advertisements and inserts from the company, highlighted by a Bee Hive flyer with Maurice Richard Bee Hive pictured and two vintage typed letters on St Lawrence letterhead, with one regarding the discontinuation of the hockey pictures.
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